The Lippin Group's Public Relations and Marketing campaigns are most widely recognized for:

• brand-building results
• creative thinking
• strategic planning
• strong networking capabilities
• ability to position clients' products and services in a highly competitive marketplace

Our core public relations campaign tactics include:

• Comprehensive counseling and strategic analysis
• Development of corporate "voice"
• Creation of company media support materials
• Establishing and maintaining relationships for clients with key industry and consumer journalists and industry analysts
• Ongoing media relations including news releases, case studies, bylines and trend stories
• Trade show outreach (identifying and maximizing media, speaking, panel, exhibitor and sponsorship opportunities)
• Special events (planning, logistics and media)
• Spokesperson training
• Collateral development (brochure, newsletter, etc.)
• Audio/visual services (i.e. video news releases, satellite media tours)

Our Brand to Hollywood campaigns for major consumer brands include:

• Tie-ins with major entertainment industry award shows and events
• Interaction with Hollywood industry celebrities
• Significant show business and general consumer media outreach
• Consultation in product placement and brand integration
• Sponsorship opportunities